Tuesday, 14 February 2012

Creative Destruction Phenomenon In Boutique Hotels Business

For the hospitality and tourisms industry the biggest challenge is their phenomenon to change and so is adequately true with Boutique hotels. This what Creative Destruction as emphasized by Joseph Schumpeter in context to capitalism is very well applied to the Boutique hotels too as well for other industries. Creative Destruction implies destruction of the old and adoption of the new.
 People’s thirst for new and sundry is the main motive behind them for moving to new place and if they find everything same, they are sure to whisk away.  This aptitude and nature of tourists are always making hotel owners to gear themselves to add freshness and newness in their hotels. Now the whole concept of what was known as Boutique is becoming a trendy and unique as now more rooms are being added and services more modernized.
Hospitality industry is itself a part of Capitalism which is in itself core temperament of economic change and can never remain static. This change brings about quasi changes in all the economic and political actions too including but not limited to new production of goods and services, methods of production and transportation and new forms of industrial organization. All these changes have overall impact on the social activities notwithstanding hospitality industry.
This implies that continuous creation of creative destruction is what the demand of the hospitality industry and so with the hotels owners’ dreams too to beat their competitors.

Friday, 3 February 2012

Boutique Hotels Having their Day

As Friday evening dawned on December 26, 2011, hurried looking bartenders could be seen serving their customer with their piled three-deep at their bar. It was the night for property investors who had been lining up not for their mojitos or pound glasses of Laurent Perrier but to invest in the luxury hotels that could offer them the prices they could not believe even during economic slowdown.
This is an endowment with which the hotels are empowered and the same is true for the Boutique hotels. Their newly developed themes and archives of providing splendor drive their returns and values even if there is an extreme economic down turn.

As earlier envisaged Boutique hotels were not placed in the same category as traditionally conceptualized luxury hotels but now the same are themselves equally luxurious. They require maximum quantum of investment and so not advised for small investors to put their revenue in hotels. But it is also true that the owners enjoy the greatest degree of freedom in getting their hotel designed, as the main concept and unique selling proposition of the hotel is their design.
And now when the Olympics are just a knock away, they are garnering all their potentialities to provide unique and exceptional services to their hosts. Olympics have also become a great scope for these owners to beat other conventional hotels; after all it is about profiting in extremely tough and competitive hospitality industry. The Olympic fever will sure prove as a trophy to be earned for the hotel owners who have atleast shown their talent and creativity to win maximum tourists into its hospitality vintage.